Obscura Digital Headquarters

729 Tennessee Street
San Francisco, CA

  • Architect: Iwamoto Scott
  • Developer: Obscura Digital
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Credit: Rien van Rijthoven

The interior renovation of a 36,000 sf space under a very tight budget and schedule.

This project comprised the conversion of a three-story, wood-concrete-and-steel 1940s warehouse in San Francisco’s Dogpatch neighborhood into the headquarters of an interactive media agency. The resulting space also accommodates the offices of the architects Iwamoto Scott, who have enjoyed a long-standing collaborative relationship with the client. 

Daylight-allowing translucent walls, a laser-cut modular bookshelf, and material repurposed from the original building define the cutting-edge space. To create a double-height space showcasing a geodesically housed projection theater, Tipping cut the floor out of three structural bays on the main floor, strengthening the adjacent diaphragm segments with new sheathing and chords. Two grand stairways were added, and a conference room was designed to interweave with existing steel bracing, from a 1990s Tipping seismic retrofit.